ANISA NURHASDIANA RAHMA; ARYANTI RATNAWATI; HILDA PURNAMAWATI; ANNISA FITRIANI GARNIDA. The Role of Service Quality and Product Quality in Driving Purchase Decisions at Cherry Katering Bandung. International Journal of Managemen Analytics (IJMA), [S. l.], v. 4, n. 4, p. 1281–1290, 2026. DOI: 10.59890/ijma.v4i4.69. Disponível em: http://journalijma.my.id/index.php/ijma/article/view/69. Acesso em: 6 nov. 2026.