DHANU DEWANTARA; TAHMAT. An Analysis of the Impact of Customer Experience and Price Flexibility on User Loyalty: Evidence from Ochat.id. International Journal of Managemen Analytics (IJMA), [S. l.], v. 4, n. 4, p. 1071–1080, 2026. DOI: 10.59890/ijma.v4i4.56. Disponível em: http://journalijma.my.id/index.php/ijma/article/view/56. Acesso em: 3 nov. 2026.